A Black Girl’s Guide to Weight Loss finds that Weight Watchers’ celebrity ads featuring Jennifer Hudson and Jessica Simpson reinforce an unfortunate message:
so what lessons do you think the public will gather from this? A full-throated song sung by a full-body – in leather-ish pants (that she needs to let me borrow), no less – that goes by the nickname J-Hud, running at the same time as a body-less, blonde, apologetic Jessica Simpson talking to a million strangers about how she has “so much work to do?”
Thanks, Weight Watchers, for reinforcing the idea that women shouldn’t be seen until they’ve lost weight! …
I can’t believe I’m actually saying this. I can’t believe I have to say this.
Thanks, weight loss counseling company, for perpetuating and reinforcing the same body image issues that encourage women to go running, desperately, to you for help.
Or was that the plan all along?